ParcelAds in an Australian online pharmacy's parcels
Tangible ParcelAds Inserted By
An Australian Online Pharmacy
ParcelAd Opportunity: Up to 25k parcels monthly in the Pharmaceutical Category
What are ParcelAds?
ParcelAds are an established advertising channel and a business unit of MarketingPush Pty Ltd since 2013. Since then we have aligned hundreds of leading Aussie brands by managing their tangible paper ads / collateral within their parcels, e.g. as flyers, pamphlets or even samples which we call "ParcelAds". Your ParcelAds reach online shoppers in the comfort of their homes, with a near 100% open rate. Our company is based in Sydney, NSW and led by two experienced serial entrepreneurs.
What is ParcelPush?
In the affiliate space advertisers work with publishers and we have something similar: leading online retailers as our distribution partners. Our ParcelPush distributors love to increase the perceived value of their parcels by placing your valuable offers in them and aligning two brands with each other. Such an insertion campaign of "ParcelAds" we call a "ParcelPush" and we have to pay our distributors insertion fees for it. ParcelPush has long been a business unit of MarketingPush Pty Ltd as well. If you would like to create a new profit center within your warehouse and increase your revenue by placing ParcelAds in your boxes, please join ParcelPush as a distribution partner here.
Tangible ParcelAd Formats
All ParcelAds should be measurable through dedicated links, QR codes or coupon codes e.g. via your preferred affiliate program and we always recommend running AB tests with each ParcelAd campaign.
Flyers
Flyers are one of the most efficient and affordable ways to boost your business. They can fit into almost any parcel delivery. Most commonly used size is an A6 flyer. Flyers include many valuable online offers for your customers such as redeemable offers, Cost savings etc..
Vouchers
Food Retailers and other subscription-based businesses offer $50 to $100 vouchers with unique codes printed on the vouchers or thin plastic cards attached to a cardboard flyer.
Samples
Physical samples are a great way to add value to parcels and to run brand activations.
Pamphlets
Pamphlets and catalogues are a classic collateral, which can be placed within eCommerce parcels as well. The right type of presentation material creates an impression of quality and adds value to your company.